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Why translation is necessary for today's business?
You are lost in foreign country X.
You do have a digital dictionary...
Problem Solved??
The local do speak English, but you simply don't understand...
You are trying to speak their language, but they don't understand.
Now you are lost.
Think about your overseas client. Think about your future overseas client.
Now, what are they thinking?
Now what do you think?
Translation is only part of the localization process.
With the Internet, any business has the ability to reach any business partners anywhere on this planet, but there are factors from languages, cultures, economic and legal issues to Time Zone must be considered.
Hong Kong a culture mixed with the East and the West
Hong Kong is using both Chinese and English as an official language for the past 100 years, this simply open the door, for business between the East and the West. Although this tiny little place with lots of people in it, has no solid industry, the place stand alone and is actually competing with many different cities of different countries. There is only one reason for Hong Kong's success is only one reason----People understand both the East and the West.
With the WTO, the relationship of China, HK and with the rest of the World, this is going to affect YOUR BUSINESS. NO matter what size your company is.
The Industry Standard -January20, 2000
According to the most recent statistics announced by CNNIC, China's internic, the number of Chinese people with Internet access has jumped from 2 million to 8.9 million in just two years.
You are ignoring the majority of your market. You do have the tools at your hand that you can address to the whole world, why choose only a sector of it?
Solution to put you in command
Step back and see the whole picture
You will focus on what message to get across (What you want to say), not worrying aboutwhether the message will get across (Will it be said)
The Opportunity Cost of not getting the message across
Results of translation
Brings in revenue
How? For example, the power of translation and Web page working together
No language barriers
239 countries, 6700 languages 147 currencies 24 time zones.
And we got used to it.
What about you?
You are buying back extra minutes and seconds for you and your staff to concentrate on core task and business. Frankly speaking, let us take care of the work that we are good at, and you can work on task that you are good at!
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